Aqsal, G. F. “THE INFLUENCE OF SELF EXPRESSION, E-WOM, AND BRAND EQUITY TOWARD PURCHASE INTENTION ON SOCIAL MEDIA INSTAGRAM GOLDEN GEISHA”. Neraca: Jurnal Ekonomi, Manajemen Dan Akuntansi, vol. 2, no. 6, June 2024, pp. 122–131 , doi:10.572349/neraca.v2i6.1682.